Roll out the cake — it's JoomShaper's birthday month, and the gifts are all yours!
We've got gifts lined up for our community, and trust us, you'll want to stick around for every single one. First up is EasyStore Free and yes, it's exactly what it sounds like.
With the free version you get the real features needed to launch a working Joomla online store, without any upfront cost or trial timer running in the background.
It's the same EasyStore you already know and trust, now with zero reason not to start!
Why EasyStore Free
EasyStore Free is made for anyone who wants to go from idea to live Joomla store without hitting a wall anywhere along the way.
And because this free version is built on the same foundation as our Pro plan, everything you build here carries forward when you are ready to take the next step. So once you are ready to unlock more advanced features, the upgrade to Pro is a seamless step forward, not a platform switch or a fresh new start.
What's Included in the Free Plan
So now let's open the box! Here is a full look at the EasyStore free plan features and what they make possible for your store.
Products Configuration
Products are where every store begins. Your store starts with your products, so we made sure this piece is solid.
Create Unlimited Products: Add all your products, complete with images and videos per product, without ever hitting a wall.
Variations: Set up to 2 variation types per product, like size, color, or material, with unlimited values within each.
Shipping Packages: Assign specific shipping packages to individual products, ensuring every item reaches your customers exactly the way it should.
Bulk Edit: Update stock levels, apply discounts per variation, and track quantities across your products, all from one place.
Brand: Assign a brand to your product to help shoppers filter and find what they're looking for faster.
Track Quantity: Keep track of your product's stock and automatically update inventory as orders come in.
Base Price & Unit Price: Set a base price and per-unit cost to give you tighter control over product pricing.
Import/Export: Import products in bulk or export your catalog whenever you need to back up or migrate your data.
Rounding it all out, each product includes fields for categories, tags, meta data, SKU and ISBN and more covering everything you need to keep it organized and search-friendly.
Payment & Checkout
A great store experience means nothing if the checkout lets it down.
That is why checkout and payments were never an afterthought in EasyStore Free. We made sure the checkout stays seamless, which leads to a reliable payment experience, and turns a browsing customer into a paying one.
Guest Checkout We have made sure your customers can complete a purchase without having to create an account. Less friction at checkout means more completed orders for your store.
Checkout Configuration Even on the free plan, you have full control over your checkout flow. Choose which customer information fields to include, set them as required or optional, and tailor the experience to suit your store.
Cash on Delivery We know digital payments are not universal, which is why Cash on Delivery is included in EasyStore Free. Your customers can pay on their own terms, and you do not miss out on a sale.
Manual Payments Bank transfers and other offline payment methods are fully supported, so no matter how your customers prefer to pay, you have them covered.
Access to PayPal Payment Gateway When it comes to payment gateways, PayPal needs no introduction. It is one of the most widely used and trusted payment solutions in the world, and EasyStore Free gives you access to it right out of the box.
Orders & Shipping
Products listed, checkout sorted, payments in place. The only thing left is getting your orders to your customers. Shipping is where a lot of free stores stumble, but EasyStore Free makes sure it is one less thing to worry about, with a straightforward shipping setup that covers everything you need to get your deliveries moving.
Flat Rate Shipping: Set a single shipping rate that applies to all orders in your store.
Free Shipping: Let customers enjoy free shipping on every order.
And we haven’t forgotten about your Order management.
Keeping track of your orders by viewing, updating, and managing everything from a single order management panel. You can also create manual orders, so that any order that comes in outside of your storefront can be added directly, so nothing slips through the cracks.
It's streamlined on purpose so you won't find yourself buried under settings you don't need yet.
Customer Management & Analytics
Customer management is, of course, a fundamental part of running a successful online store. EasyStore Free makes sure it is handled well from the very beginning.
Manual customer creation lets you add new customers directly into the system. Existing customer management keeps all buyer information organised and easy to access. And basic customer insights give you a clearer picture of who your customers are and how they engage with your store.
EasyStore's built-in Analytics gives you a clear view of how your store is performing. Track sales, revenue, and order trends from your dashboard so you always know what's working and where to improve.
Coupons & Reviews
Attracting customers is one thing. Giving them a reason to buy and come back is another. EasyStore Free includes two key features that help you do exactly that.
Coupons: You can set up Discount coupons with all the essential settings you need to create and manage promotions for your store.
Reviews: Every product in your store can collect as much feedback as it earns, helping you build trust with every new visitor.
Easily Get Your Products on Display
With your store set up, the next step is getting your products in front of visitors. All it takes is creating a menu item — nothing different from how you'd normally do it. Just set the menu item type to Products and pick the category you want to display.
Here's a comparison between EasyStore Free and Pro version:
Feature
Free
Pro
Products
Product Creation
Unlimited products
Unlimited products
Product Variations
2 (Max)
Unlimited
Product Variation Values
Unlimited
Unlimited
Inventory Management and Shipping Packages
Yes
(Order Quantity & Sell Out of Stock or Pre-release Items not included)
Yes
Advanced Pricing (with Base Unit Price, Profit Margin)
Yes
Yes
Collections
No
Yes
Brands
Yes
Yes
Bulk Editing
Yes
Yes
Import / Export Products
Yes
Yes
Upsell/Cross-Sell
No
Yes
Additional Data
Yes
Yes
Category & Tags
Yes
Yes
Checkout & Payments
Guest Checkout
Yes
Yes
Full Checkout Configuration Including Coupon Code
Yes
Yes
Manual Payments (COD, Custom, Cheque & Bank)
Yes
Yes
Payment Gateways
PayPal
Access to All Available Payment Gateways
Tax
Adding Taxable Region
Yes
Yes
Global tax settings
Yes
Yes
Seller Tax ID
Yes
Yes
Product Tax Overrides
Yes
Yes
EU as Tax Region
Yes
Yes
VAT Registration Type for EU
Yes
Yes
Shipping
Shipping Region Setup
Yes
Yes
Flat Rate Shipping
Yes (Does not support offering free shipping above a minimum order value)
Yes
Free Shipping
Yes
Yes
Weight-based Shipping
No
Yes
Shipping Carriers (DHL, FedEx, etc)
No
Access to All Shipping Carriers
Shipping Package
Yes
Yes
Orders
Full Order Management
Yes
Yes
Manual Order Creation
Yes
Yes
Order Export (CSV)
No
Yes
Order ID Customization
No
Yes
Invoice Download
Yes
Yes
Invoice Customization
No
Yes
Analytics
Dashboard Metrics
Yes
Yes
Reports & Insights
Yes
Yes
Customers
Existing Customer Management
Yes
Yes
New Customer Creation
Yes
Yes
Edit Customer Info
Yes
Yes
Add Joomla User as Customer
Yes
Yes
System & Settings
Store Settings
Yes (except Order ID, Invoice ID Generation)
Yes
Email Template Customization
Customizable
Customizable
Reviews and Coupons
Coupons
Only Discount Coupon with full coupon settings
Access to all coupon types
(Discount, Free Shipping, Sale Price)
Number of Coupons
5 (Max)
Unlimited
Reviews (Create, publish, unpublish Reviews and ratings)
Yes
Yes
Storefront Customization
SP Page Builder
Not Supported
Supports Pro Version
Time to Hit the Download Button!
No amount of reading about it compares to actually trying it. The features are real and the experience of building it is something you have to see for yourself.
Download EasyStore Free below, install it on your Joomla site, and discover everything this free Joomla eCommerce extension has to offer!
Sreema is a technical content writer at JoomShaper. In her copious free time she enjoys good food with good friends and loves moonlit strolls on the beach!
Feel free to take this version for a spin and let us know what you think. We'd love to hear your feedback!