This template has e-commerce features based on J2Store component that allows you to have a shop section inside the website. The whole e-Commerce functionality of the template comes from the J2Store extension (developed by j2store.org). What comes from the template is just the styling, the design.
Notice! Instead of using the included Free version, any time you can purchase and upgrade to J2Store Pro version.
In order to be able to configure your store and build an eCommerce website, you do need to get familiar with the J2Store extension. Read information from official resources:
All the languages files of J2Store are managed in Transifex, download and use translations for J2Store
One phrase is from the template language (.ini) file:
J2STORE_PRODUCT_FILTER_BY_BRAND="Brands"